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Earlier in the year, some in Veles experimented with left-leaning or pro–Bernie Sanders content, but nothing performed as well on Facebook as Trump content."People in America prefer to read news about Trump," said a Macedonian 16-year-old who operates Buzz Feed News' research also found that the most successful stories from these sites were nearly all false or misleading.(An April report from the Macedonian website identified six pro-Trump sites being run from Veles.A Guardian report identified 150 politics sites.)Their reasons for launching these sites are purely financial, according to the Macedonians with whom Buzz Feed News spoke."I started the site for a easy way to make money," said a 17-year-old who runs a site with four other people.(To put that into perspective, the New York Times' exclusive story that revealed Donald Trump declared a 6 million loss on his 1995 income tax returns generated a little more than 175,000 Facebook interactions in a month.)The viral Clinton story was sourced from The Rightists.com, a site that admits it publishes both real and fake content. Four of the five most successful posts from the Macedonian sites Buzz Feed News identified are false.
These sites have American-sounding domain names such as World Politicus.com, Trump Vision365.com, USConservative Today.com, Donald Trump News.co, and USADaily The university student launched his site in August and stopped updating it in order to focus on another, more successful site he has that's focused on health and well-being.He estimated there are "thousands" of health-related sites being run out of Veles.They are responding to straightforward economic incentives: As Facebook regularly reveals in earnings reports, a US Facebook user is worth about four times a user outside the US.The fraction-of-a-penny-per-click of US display advertising — a declining market for American publishers — goes a long way in Veles.